Let's discover today's 5 trends!
I-BEAUTY is born!
以色列美妆，5大趋势，焕发新生！
Israeli cosmetics are world-renowned for their unparalleled quality, industrial innovation, and outstanding efficacy.
Today, more and more Israeli brands are entering China, bringing high-quality and innovative beauty products to Chinese consumers, setting off an Israeli beauty trend.
以色列的化妆品凭借其无与伦比的品质、产业创新，以及突出的疗效而享誉全球。
今天，越来越多的以色列品牌走进中国，为中国的消费者带来优质创新的美容产品，掀起一股以色列美容潮流风尚。
Natural & Organic
天然有机
Israel's beauty industry has developed rapidly, benefiting from the local hot weather and people's need for skin protection.
A large number and variety of plants and herbs are distributed in the diversified landforms between the western Mediterranean and the eastern desert, and often used in the cosmetics industry.
In this context, Israeli cosmetics and skin care brands also advocate natural and organic products.
以色列的美容产业发展迅速，得益于当地的燥热天气和当地人对皮肤的保护需求。
大量且种类繁多的植物与草药,分布在蔚蓝的西部地中海与东部沙漠之间的多样化地貌中，并经常被应用于化妆品行业。在此背景下，以色列的化妆品和肌肤护理品牌也十分崇尚天然与有机。
SABON
Dead Sea
死海力量
The unique resources of the Dead Sea are Israel's pure natural treasures, rich in a variety of unique minerals, Dead Sea salt and mud.
Its medical properties and therapeutic qualities are world-renowned. It also provides unique raw material development products for Israeli cosmetics.
Many beauty brands from Israel are committed to bringing this gift from the ocean to more Chinese consumers.
得天独厚的死海资源更是以色列的纯天然宝藏，富含多种独有矿物质、死海盐和死海泥。
其医疗属性和治疗品质享誉全球，也为以色列化妆品提供了独一无二的原料开发产品。
许多来自以色列的美容品牌都致力于将这一份来自海洋的馈赠带给更多的中国消费者。
AHAVA
浙江复逸化妆品有限公司
AHAVA Dead Sea Laboratories was founded in 1988, by 3 kibbutzim living on the beach of the Dead Sea region. The founders were driven by a deep passion to unearth the secrets of the revitalizing effects of minerals on the skin. After 3 decades of dedicating research, scientists have developed 18 patented technologies, and the concept of Mild Skincare. AHAVA means love in Hebrew. We take Dead Sea resources and environment protection as our own mission and will continuously spread the natural wonder of the Dead Sea to the world.
1988 年，三个居住在死海岸边基布兹(Kibbutz)的以色列人，在死海边创立了 AHAVA 死海实验室，开始致力于研究、探索死海蕴含的成分对人类肌肤的益处。经过三十年钻研，AHAVA 的科学家们陆续研发了18 项专项和专利技术，打造出温和有效护肤新概念。AHAVA 以爱为名，将保护死海资源和环境视为己任，期许能不断地把死海这大自然的奇迹继续带给全世界的人们。
Sal-Vento
莎雯死海护肤
Salvento Dead Sea skincare, located in Arad City, Israel, is 5-700m away from the dead sea. Founded in 1952, the company put forward the concept of global life science based on genetic research. Ben Gurion, the first president of Israel, personally visited in 1953. The company has been engaged in private customization and club consumption business. There are 27 top clubs in Switzerland, Greece, Germany, Portugal, Hawaii and Austria. Entered China in 2015 and officially sold in 2018. At present, the average annual sales is 120 million yuan. The company began to expand the Chinese market. The product has been adhering to: health, natural, safety.
Salvento莎雯死海护肤，位于以色列阿拉德市 ，距离死海直线距离5-700米。成立于1952年，公司1953基于基因研究提出全球生命科学的概念，以色列第一任总统本古里安1953年亲自造访过。公司一直从事私人定制和会所消费业务，在瑞士，希腊， 德国，葡萄牙，夏威夷，奥地利等有27所顶级会所。2015年进入中国，2018年正式销售，目前年均销售额1.2亿元人民币，公司开始拓展中国市场。产品一直秉承：健康、 天然、 安全的理念。
Technology & Innovation
科技创新
As a global research and development center, Israel has a leading technological level and a strong atmosphere of innovation and entrepreneurship, and is in a leading position in the continued growth and innovation of the cosmetics and toiletries industry.
Thanks to its deep accumulation of optics, laser technology, and radio frequency technology, Israel has created a large number of medical beauty projects, and has also brought many innovative "black technologies" to the world's skin care field.
作为全球研究和发展中心，以色列拥有领先的科技水平和浓厚的创新创业氛围，在化妆品和洗浴用品行业的持续增长和创新方面都处于领先位置。
得益于以色列光学、激光技术、射频技术的深厚积累，以色列诞生了一大批医疗美容项目，也为世界的护肤领域带来许多创新“黑科技”。
Tripollar & Silk’n
Salvento’s JSDecaux beauty instruments for best effect of the Dead Sea minerals’ skin care.
莎雯的 JSDecaux 美容仪可发挥死海矿物质护肤的最佳效果。
Salvento
Excellent Quality
卓越品质
Israeli beauty companies rely on high R&D investment, advanced production methods and modern laboratories to strictly control the quality of production and create high-quality skin care and beauty products.
With strong technology endorsements, the Israeli cosmetics and toiletries industry provides a wide range of skin care products and beauty equipment, and sells them to the most demanding markets in the world, such as Europe, North America and Asia.
以色列的美容公司借助高额的研发投入、先进的生产方法和现代化的实验室，严格地把握生产质量，打造出高品质的皮肤护理和美容产品。
凭借强大的科技背书，以色列化妆品和洗浴用品行业提供广泛的皮肤护理产品和美容设备，并出售至欧洲、北美和亚洲等全球要求最为苛刻的市场。
Fashion TV Cosmetic
Healing & Relaxing
疗愈放松
Israel is the ties between East and West geography and culture. The long history has left a rich cultural footprint on this land, contains infinite spiritual power, and has witnessed the journey of people exploring the relationship between body and spirit.
Coupled with the unique healing properties of Dead Sea resources, Israeli beauty products bring not only skin changes, but also a rejuvenation of the body and mind from the inside out.
以色列是东西方地理和文化的纽带，悠久历史在这块土地上留下了丰富文化的印迹，蕴含着无穷的精神力量，见证了人们探索身体与精神关系的历程。
配以死海资源独特的疗愈属性，以色列美容产品带来的不仅仅是肌肤的变化，还有身心由内而外的焕新感受。
LALINE [When body meets soul]
Art Meets Beauty
艺术邂逅美丽
Israel attaches great importance to the power of art and humanity, and has the habit of the whole people keen to appreciate art, which is also guaranteeing the continuity of Israeli art.
It absorbs influences from different cultures and societies, blending tradition with innovation.
The Israeli beauty brand integrates this attitude of art with life into the brand story and tone, sharing the inspiration of art to the world, and bring an immersive experience of beauty to China.
以色列重视艺术人文的力量，有着全民热衷欣赏艺术的习惯，这也是以色列艺术生生不息的保证。
它吸收了不同文化和社会的影响，将传统与革新融于一体。
以色列的美容品牌将这份艺术伴随生活的态度融入品牌的故事和调性，把艺术的灵感分享世界，为中国带来沉浸式的美丽体验。
ELEVATIONE [Inspired by Salvador Dali]
This article is written by IsCham member- Matthieu Rochette-Schneider, General Manager at Centdegrés Shanghai.
本文由中国以色列商会会员——法尚上海公司总经理-马修供稿。
If you are interested in talking to these companies or joining IsCham as a member, please contact:
如果想与以上公司取得联系或加入中以商会成为会员，欢迎联系：info@ischam.org.